Delivering a digital future for marina management

It’s no question that the future of marina management is digital. With a 30% increase in boat sales since the pandemic, the rise of a younger, more tech-savvy boating community is among us. Marinas are now expected to meet the digital era with easy digital communication and the ability to transact online. Marinalife has risen to the challenge. Izabella Dickson tells us how.

Marinalife saw the technology gap within the industry and knew it was time to deliver a fully integrated experience for its customers. Marinalife has been a key resource for boaters and marinas through its curated digital content, quarterly lifestyle magazine and online travel tools since 2000. In 2022, the company realigned its focus with technology at the forefront and completed a major rebrand to provide innovative digital tools and resources for marinas and boaters. 
Marinalife now offers a management software platform – Marinalife Manager – that seamlessly connects the dots between marina customers and a marina’s bottom line. The new product, launched in June 2022, empowers marinas while maximising profits and streamlining the boater experience. Marinalife Manager combines three key marina systems into one easy solution: Dock Resource Management, Financial Management, and Customer Management. 
Dock Resource Management 
Dock resource management maximises profits by putting boats in recommended slips and enabling you to view an accurate representation of your marina on any given day, including:
• Arrivals and departures
• Boater and slip information
• Float plans and much more...
Financial Management 
The management suite puts all of your financial data in one place for streamlined daily operations and easy reporting:
• Secure electronic payments and invoicing
• Bookkeeping and accounting 
• Encrypted and PCI compliant 
Customer Management 
With a customer management system you can easily communicate with boaters and store all of their information in one convenient place:
• Centralised customer database 
• Seamless direct communication
• Broadcast messaging
Marinalife Manager empowers marinas with unparalleled customer service, as well as advanced operations support. It’s a cloud-based management tool that helps recoup missed revenue, reduce operational costs and provide a personalised customer experience. 
Marinalife Manager joins Snag-A-Slip, a leading online boat slip reservation service, as a Marinalife company. In tandem with the new product offering, Snag-A-Slip’s reservation system seamlessly integrates with the management system, creating an easy process from booking to post-departure. 
Marinalife Manager and Snag-A-Slip both align to create a unified company under Marinalife, Inc., dedicated to providing the most innovative technology solutions for the boating community. 


Reimagining Hurricane Hole as the jewel of the Bahamas

UAE: ITC inaugurates Saadiyat and Rabdan marinas

USA: Kentucky forum examines marina owner fees

SRI LANKA: Marine tourism master plan announced

USA: Phase one rebuild completes at Gulf Harbour

AUSTRALIA: Precincts keynote sets scene for Marinas24

BELGIUM: Landmark conference addresses end of life boats

GLOBAL: Promoting diversity

USA: Suntex joins with Almar

Protection from lightning strikes

Inspiration for the waterfront

Software support keeps Pacific 'jewel' on track

MDL boosts tech plan

Making marinas 'truly' smarter

Smart approach to billing

Rebuilding Snook Bight

Swedish Riviera marina rebuilds and reconfigures

Double sanitation system in Sitges

Agapi and Axopar launch AxA

Nautical Boat Club heads to Kemah

Going green with hydrogen

The base behind the race

GCCM badges new Gold Coast race

JoySail joins the racing elite

A year of growth, achievement and innovation

Trading covetable assets

Lusben development boosts refit standards

Luring megayachts to Golfito

Dock Maarten: A mecca for megayachts

IGY launches Savannah Harbor

Brisbane River marina fills 'overnight' gap

Marina access to mountain retreat

MA Marina boosts portfolio

Marina in plans for Ras Al Hekma

Marinas24 finalises programme

Oasis to manage Dania Beach

ADSP opens bids for new Cagliari port area

Thumbs up for AMI Expo

CROATIA: ACI celebrates 40 years

THAILAND: Jomtien marina voted best in country for berths

USA: Oklahoma marina completes major upgrade

UAE: D Marin sells Business Bay Marina

UK: MDL marks 50 years with multi million spend

Australia: QLD Government invites bids for marina on The Spit

UK: Funds secured for Barry development

AUSTRALIA: Green light for landside boost at Marina Mirage

MALTA: Government vision for superyacht industry

USA: Integra buys Sunset Bay

Waterfront innovations in Canada

New agent for Capria